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It doesn’t car or computer

I never attach an appellation to an appliance
Or applaud the gizmo for doing, just so, what it does
Nor fret when features fizzle, or some facet fails
And I don’t hail the newest, neatest, cooly crisp contrivance
that conveys less work, more pay, and a signature heyday along
the way of becoming a… “creative.”

But I do have a name for creatives.

A backhanded honorific, and yes, admittedly, it’s very fertile.

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